Ruff Ryders provides digital distribution deals that includes numerous services. Ruff Ryders label services are required for all distribution contracts.



  • Sub Distribution creating an outlet for artist who may have substantial releases but may not have resources to release a record)
  • Digital Distribution
  • Physical Distribution
  • Licensed Sub-Distributor to Empire, Ingrooves
  • Direct deposit payments
  • Publishing administration
  • Experienced distribution experts
  • Delivery to over 500 digital stores
  • Detailed sales reports


Ruff Ryders wishes to infiltrate the targeted markets strategically to bolster awareness and participation between the target demographic and affinity groups to the album release. Expose the project to the media. Generate a “buzz” or a story and get it written about in newspapers, magazines, fanzines, on TV, and in some cases on the radio. Ruff Ryders will implement initiatives with the primary goals:

  • Accelerate Album retail awareness
  • Boost sales during release and increase sales numbers
  • Create catalyst for conversation and fuel word–of–mouth
  • Urban blog posting


Ruff Ryders will execute traditional and nontraditional marketing tactics hitting strategic touch points for the key target demo. Project elements Include:

  • Lifestyle & Street Marketing
  • Local Tour Support in confirmed markets
  • Cultivate potential cross-promotional and added value opportunities
  • Print Publicity
  • Online Marketing/Publicity