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MEET Ruff Ryders next artist; Quadir Lateef. Hailing from the streets of Buffalo, NY, one quickly realized he was destined to make a name for himself. Quadir was highly competitive athlete, with a knack poetry. Quadir received a full basketball scholarship to Howard University in Washington, DC. While at Howard, Quadir began to discover his voice as a writer, creating intense and soul-stirring poems. Quadir began to perform his original spoken word pieces throughout the Washington DC area, as he was sought out by various student organizations, Greek Letter Organizations, and professors for paid performances. Even Tavis Smiley (formerly of BET) chose Quadir to host the poetry section of his very first “Youth to Leaders National Summit” which was aired on C-SPAN in 2003. At age 23, Quadir left Howard to pursue his career in spoken word and rap music.

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